Ferragamo matriarch dies age 96

Wanda Ferragamo, matriarch of the Ferragamo luxury Florentine shoemaker and the company’s honorary president, has died at age 96. The brand’s founder, Salvatore Ferragmo, died nearly 60 years ago, leaving the company and its operations in Wanda’s hands, who ran the business alongside raising six children. She is credited with introducing ready-to-wear and accessories, and…

By HearthstoneYarns March 22, 2019 0

Radley London appoints first brand ambassador

British accessories brand Radley London has appointed British actress, Eleanor Tomlinson, as its first brand ambassador to celebrate its 20th anniversary and launch their new Radley Spirit campaign. Tomlinson will not only front the new campaign, but will also launch an edit of her favourite everyday pieces from the spring/summer 2019 collection, including a special…

By HearthstoneYarns March 22, 2019 0

Footasylum revenue boosted 28 percent thanks to AI technology

Streetwear and sportswear retailer Footasylum has revealed that through working with artificial intelligence (AI) company Peak on a new email campaign, it has managed to increase email revenue by 28 percent. The AI technology helped Footasylum create “hyper-personalised marketing communications” by pushing relevant product recommendations, creating more enticing content and providing customers with more of…

By HearthstoneYarns March 22, 2019 0

London Fashion Week Men’s AW19 kicks off

Twice a year the British Fashion Council shows the very best of British menswear to national and international audiences. Now in its 13th edition, London Fashion Week Men’s (LFWM) launches today with over 40 designers showing their collections via catwalk presentations, films, showrooms and events. A dark cloud hung over the first day of LFWM,…

By HearthstoneYarns March 22, 2019 0

Peta Fashion Awards announce 2018 winners

Asos, Burberry, and Dr Martens are among the winners of Peta Fashion Awards 2018, which celebrates the luxury labels, fashion moments, and forward-thinking brands that have made “big statements for animals”. The animal rights charity named Asos as the Most Progressive Online Platform, after the e-commerce giant announced earlier this year groundbreaking updates to its…

By HearthstoneYarns March 22, 2019 0

FashionUnited highlights from November ’18

As November comes to an end, FashionUnited takes a look back at the biggest news to hit the world of fashion. Victoria’s Secret: Out of touch and out of time? This month, Victoria’s Secret televised its annual extravaganza of models parading a catwalk in underwear. Some girls were sporting wings, others were bedazzled from hip…

By HearthstoneYarns March 22, 2019 0

Dolce & Gabbana, a history of PR disasters

It was to be an epic fashion show unlike any other. 500 looks, a Hollywood-calibre production, the ultimate East meets West extravaganza where Dolce & Gabbana take Shanghai. The multi million euro event, which has taken months to plan, was unceremoniously canceled after a backlash to a series of D&G ads of which users accused…

By HearthstoneYarns March 22, 2019 0