2018 fashion recap: the most important news of the year

2018 was certainly an eventful year for the fashion industry: high-profile mergers and acquisitions, big retail players struggling to keep afloat, fashion designers buying back their brands… It’s time to look back at the most important developments of the year. January Hollywood actresses protested against sexual harassment and gender-based discrimination in the movie industry by…

By HearthstoneYarns March 22, 2019 0

Greek silk road town finds itself back in fashion

Inside the machine-crammed Mouhtarides factory near the Greek-Turkish border, Ioanna Pistola deftly spins a silk thread in a loom, ignoring the deafening noise around her. “I’ve been working in this hall for 20 years,” the middle-aged weaver shouts above the din. The dormant, isolated town of Soufli has been a key centre for Greek silk…

By HearthstoneYarns March 22, 2019 0

Strong growth at Miinto continues

The Danish fashion portal Miinto is growing strongly, especially driven by the export markets Miinto has, in a single financial year, increased the total volume of orders that goes through the platform and out to local fashion stores to 500m DKK, and the high growth continues. The entire profits are reinvested in optimizing Miinto’s online…

By HearthstoneYarns March 22, 2019 0

Paris Fashion Week by the numbers

Which brands got the most exposure during the last Paris Fashion Week? Which voices were the most influential? Data analytics firm Launchmetrics analyzed the impact of media placements across all channels (online, social, print) to find out the main trends. The results are summarized in the infographic below. Infographic by Heidi Law, edited by Marjorie…

By HearthstoneYarns March 22, 2019 0

Yoox unveils AI-powered virtual styling suite

Yoox, part of the Yoox Net-a-Porter group, has introduced a new feature targeting millennials, an AI-powered virtual styling suite that is designed to help customers explore the Yoox catalogue in a new interactive and engaging way. Conceived and designed by the Yoox research and development team, the YooxMirror immersive styling suite displays more than 250…

By HearthstoneYarns March 22, 2019 0

Bangladesh seeks revival of silk industry

Bangladesh’s silk industry is one of the oldest in the world, with farmers in the northwestern border district of Rajshahi producing some of the most sought-after silk yarns. They specialise in high-quality mulberry silk — widely known as Bengal or Rajshahi silk — produced by the larvae of moths fed on fresh mulberry leaves and…

By HearthstoneYarns March 22, 2019 0