Off-White and Ssense team for exclusive collection
Virgil Abloh’s Off-White and the e-retailer Ssense have joined forces
once again for an imaginative new line.
The exclusive collection
features items with graphics meant to be an extension of Abloh’s Cutting
Room Floor exhibit – which serves as a recreation of his home studio in
Chicago. The installation appeared at Ssense’s brick and mortar location in
Montreal. For instance, the Work Surface t-shirt features images of the
designer’s desk. Other personal effects, including books and notepads, also
appear as graphics.
“This project is literally about putting my
brain on display, and showcases how chaotic and organized my creative
process is,” Abloh said in a press release. “The viewer is a voyeur by
design.”
The two fashion houses previously came together for the
Before & After line in 2015. The new pieces in the line range from 20
dollars to 210 dollars and can be purchased via Ssense.com.
Off-White recently launched a variety of collaborations, including the
third colorway of its pairing with Nike Air Presto, which is set to hit
retailers on August 3rd. The brand also line SWIM earlier this month and a luggage collection through
RIMOWA.
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