Liberty London Fabrics to launch Peter Rabbit print

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Liberty London Fabrics, the luxury design house and retailer known for
its iconic fabric prints, has created two limited edition fabric prints to
celebrate the new Sony Pictures film, Peter Rabbit.

The two limited edition fabric prints will be available in 4 colourways
and are being used for an exclusive collection of products available in
time for the film release.

Each print design features the signature Liberty London Fabrics
aesthetic, harmoniously blending characters and scenes from the Peter
Rabbit movie with an artistic mixture of florals. The collection includes
Sony Pictures Consumer Products licensees SeaVees (footwear), Knowlita
(Apparel) and Studio Cope (Wallpaper).

Jamie Stevens, executive vice president worldwide consumer products,
Sony Pictures Entertainment, said: ”We are delighted to announce this print
design collaboration with Liberty London Fabrics. Their design sensibility
is unparalleled and truly captures the essence of Peter Rabbit’s new
adventure in our movie. Utilising their designs across various product
categories has made this exclusive collection a must-have for fans of all
ages.”

This marks the first time Liberty London Fabrics has teamed up with a
movie studio to create prints based on a movie.

Mary-Ann Dunkley, head of design, Liberty London Fabrics, added:
“Liberty and Peter Rabbit were both born in the 1800’s; much like our
Liberty prints, Peter Rabbit is a classic that has endured through
generations. Its Britishness and playful spirit makes it a perfect
inspiration for a Liberty print design and it has been great fun to
collaborate on.”