Coach to completely drop real fur by fall 2019

Tapestry-owned Coach is the latest brand to announce that the brand will
no longer use real fur in its products, pledging to phase fur out
completely by the debut of the fall 2019 collection. Coach joins a list of
luxury brands and retailers who have in recent times announced their
commitment to fur-free fashion.

“Coach has been committed to advancing sustainable practices for many
years, with the introduction of our corporate responsibility goals in 2015.
Back then, we laid the groundwork for prioritizing social and environmental
initiatives. The decision to go fur-free is a truly meaningful milestone
for the brand,” said Joshua Schulman, President and CEO of Coach in a
statement.

As part of the brand’s broader program, Coach added, the brand is also
dedicated to empowering employees and enhancing the lives of those in the
greater community. The Coach Foundation, founded in 2008, has granted over
45 million dollars to non-profit partners globally.

While the September edition of London Fashion Week decided not to
showcase designs endorsing fur on its runway, over the past months, brands
and retailers such as Yoox Net-a-Porter, Gucci, Michael Kors, Versace,
Furla, Burberry, Farfetch as well as DVF announced anti-fur policies.

Picture:Coach website