Uniqlo named World’s Simplest fashion brand
Japanese fashion brand Uniqlo has been named the World’s Simplest fashion brand in the annual study from Siegel+Gale, which ranks companies who deliver on their promise for simple, clear, and intuitive experiences. For this 2018 study, Siegel+Gale asked more than 15,000 people across nine countries in the US, Europe, Asia, India, and the Middle East…
Phoebe Philo era sees Céline re-sale value surge
Proof that women are loyal to designers who create wardrobes based on their everyday needs, sales have spiked for Céline pieces under former creative director Phoebe Philo. The RealReal, a site dedicated to pre-owned luxury, said it saw sales surge 30 percent for Céline collections when the announcement was made Philo was leaving and Hedi…
British luxury brands eye US market come Brexit
British luxury brands are looking stateside to forge new and stronger relationships as a looming Brexit leads to uncertainty to exporting to the European Community. Walpole, the official body for UK luxury companies, took 18 British luxury brands to New York end of October, with a mission to grow British luxury exports to the USA.…
Fashion careers: What does a fashion merchandiser actually do?
As the fashion industry continues to evolve, so are the responsibilities of a fashion merchandiser. When most people think of a fashion brand, they may associate it immediately with the designer; however, behind the scenes, the fashion merchandiser plays an integral part in getting the consumer to buy the latest trends. Besides having a sense…
Fashion giants sign UN charter to fight climate change. Will it work?
Can the biggest players in the fashion industry unite to stop global warming? The United Nations thinks so. During a conference in Katowice, Poland, UN Climate Change has announced the launch of the Fashion Industry Charter for Climate Action, a series of targets with the aim to reduce greenhouse gas emissions by 30 percent by…
Chanel presents ‘Cruise’ replica along Bangkok’s river
Chanel on Wednesday staged a replica of its Cruise 2018-2019 collection along Bangkok’s Chao Phraya river, the first ever showing for the French fashion house in the Thai capital. Debuted in Paris in May, the show featured a massive ocean liner that was installed in the Grand Palais as a backdrop to designer Karl Lagerfeld’s…
Young brand Oliver Thomas wins case against MZ Wallace
A one-year-old brand proved that diamond quilted patterns are fair game. New York-based brand Oliver Thomas won a complete victory in a lawsuit brought against MZ Wallace Inc. over the use of the pattern on handbags. Oliver Thomas founded his namesake brand last year alongside Sue Fuller to create a line of functional, affordable handbags.…
Rails launches debut sleepwear collection
Los Angeles-based contemporary brand Rails is launching its debut sleepwear capsule collection in time for the holiday season. Available from November 2, the 18-piece capsule collection features long-sleeve trouser sets, short sets and sleep shirts in Rails’ iconic plaids, classic stripes and whimsical prints, in what the brand is calling a “natural expansion” for the…
Boohoo faux fur jumper found to contain real fur
Online retailer Boohoo has been condemned by the Advertising Standards Authority (ASA) for selling a faux fur pom pom jumper that was found to contain real fur, which it states was “misleading” to consumers. The UK advertising watchdog upheld complaints by Humane Society International (HSI) UK, and ruled that the advert for the jumper on…
The 5 trends Net-a-Porter will focus on for spring 2019
It will take more than spring florals to excite consumers next season— spring 2019 will see a complex array of trends needed to keep shoppers engaged. Net-a-Porter has revealed the top five trends it is following, from influencer marketing tactics to strategically selected brands, to reach its shoppers in a compelling way. Seasonality See-now-buy-now has…