How to use Pinterest to promote a fashion business
With its 250 million users, Pinterest is much smaller than other social networks: Facebook has a massive user base of 2.2 billion, while YouTube gathers 1.8 billion, Instagram counts 1 billion active users and Twitter, 326 million. But marketers looking to promote fashion brands shouldn’t overlook Pinterest just because of its smaller size, as it…
University of Salford launches designers in Manhattan
The University of Salford arrived in Manhattan to showcase a mixture of its undergrad and post-grad talent in a downtown launch event, complete with DJ and flowing prosecco, to be followed by a day of sales appointments and meetings with industry professionals. The two-day event offers a complete representation of the school’s crop of talent:…
What it takes to become a Fashion Director with Dora Fung from The Cut/NY Magazine
Dora Fung’s career in the fashion industry spans over 15 years and multiple impressive titles. The fashion industry is cut-throat, but when you love what you do, it’s all worth it, Fung says; whether it’s working on a photoshoot until 9 pm on a Friday or flying to St. Barts with a legendary stylist. From…
Karl Lagerfeld announces Fall 2019 collaboration with Carine Roitfeld
Karl Lagerfeld and Carine Roitfeld are collaborating once again, this time for Lagerfeld’s Fall 2019 collection. The veteran fashion designer and visionary editor have joined forces numerous times throughout their longstanding friendship. The newest collaboration, called The Edit By Carine Roitfeld, entails a curation of Lagerfeld’s Fall 2019 range. Roitfeld will select smart, sophisticated and…
Zara changes its logo
While luxury retailers are changing their logos by adopting a minimal, sans-serif look, Zara has chosen to go the opposite direction. The fast fashion giant under Spanish conglomerate Inditex has unveiled a new logo in which its famous spaced-out look is ditched in favor of overlapping letters. In addition, the Z and the R have…
Uniqlo to make official uniforms for the Swedish Olympic and Paralympic teams
Japanese casual brand Uniqlo has announced it will be the official provider of uniforms to the Swedish Olympic and Paralympic Teams during the Summer Olympics of 2020 in Tokyo and the Winter Olympics of 2022 in Beijing, as well as associated competitions and activities. Not only will Swedish athletes get current Uniqlo items, a custom…
Lagos, Ghana & Dakar fashion weeks becoming stronger, says Esmod exhibit curator
Paris – When one thinks of African fashion, the Wax print is probably the first thing to come to mind. First created in Java and brought into Europe in the 19th century by Dutch traders, the print has become one of the symbols of West Africa. While a large part of its production still takes…
Revolution at gates of protest-hit Paris men’s fashion
Paris men’s fashion week started Tuesday with a tsunami of new talent but with shows also threatened by the “yellow vests” protest movement that has been rocking France. Dior moved its show from Saturday to Friday to avoid the weekly Paris demonstrations which often turn violent after its flagship shop on the Champs Elysees was…
Fashion in the news: what’s next for Brexit?
Every Friday, FashionUnited selects the most interesting reads about the fashion industry published across UK and international news outlets. Here’s what you may have missed this week: What’s next for Brexit? This week has been chaotic for UK politics, to say the least. British Prime Minister Theresa May’s Brexit Plan suffered an historic defeat in…
Beyond LFW: London celebrates fashion and creativity on and off the catwalk
London Fashion Week is to showcase the best of the UK’s creative talent not just on the catwalk, but city-wide, bridging fashion, art, design and technology across the metropolis during fashion week and beyond. The LFW programme aims to encourage designer businesses, global brands and creative institutions to celebrate and encourage the public to get…