Alessandro Michele takes responsibility for blackface sweater

Gucci executives have broken their silence on last week’s
. The
brand pulled its black, high-necked balaclava sweater, which retailed
for 890 dollars, from its stores on Thursday with an apology sent out
via social media after comparisons were made between the black sweater
with exaggerated red lips and racist blackface imagery.

Now, both the brand’s CEO Marco Bizzarri and creative director
Alessandro Michele have spoken out on what the company recognizes as a
“mistake.”

Bizzarri and Michele each sent individual emails internally to the
Gucci company. The emails were then shared with the press, each
published in full in separate articles on digital consumer publication
Fashionista.

In his letter, Bizzarri tells his company, “We made a mistake. A
big one.” He admits to ignorance, though recognizes that ignorance
isn’t an excuse for offending its consumers with the product, and
therefore accepts responsibility for the mistake.

“The way we have been portrayed as a company is not reflecting who
we are and what we stand for,” Bizzarri wrote.

He added a desire for Gucci’s brand DNA to reflect values of
“self-expression, diversity, community building and inclusivity,” and
said that he hoped the brand can learn from its mistake. “We will take
on this challenge as a mandate to develop a stronger organization.
This is a commitment we all share.”

Alessandro Michele, who was more directly responsible for the
design of the item, said that he had a specific intention for its
design. Michele had taken inspiration from Leigh Bowery, an Australian
performance artist who often painted on exaggerated red lips.

Michele wrote that the racist imagery evoked by his sweater causes
him “the greatest grief” and that “it is therefore necessary taking
full accountability for these effects.”