In Pictures: Coco de Mer x Playboy

March 22, 2019 0 By HearthstoneYarns

British lingerie brand Coco de Mer has teamed up with Playboy on an
exclusive collection for spring/summer 2019 that aims to take women back to
the time when they first felt “empowered to feel sensual and embrace their
sexuality”.

The Playboy Collection by Coco de Mer has been inspired by the sensual
glamour of vintage Playboy pinups and each range has been based on an
iconic Playboy issue. The ‘Kiss Me’, ‘Tempt Me’, ‘Catch Me’ and ‘Tease Me’
styles include bra sets, babydolls, bodysuits, suspender belts and eye
masks.

The overall feel of the collaboration is a “playfully provocative”
states the lingerie brand and features sheer, delicate tulles combined with
playful trims and exclusive embroideries to create flirtatious bedroom
pieces.

“This collaboration with Coco de Mer embodies everything that’s playful
and sexy about our brand,” said Reena Patel, head of licensing operations
at Playboy in a statement. “Playboy fans are going to love this line and we
can’t wait to see their reaction.”

Highlights includes a scarlet red embroidery set combined with soft red
satin, inspired by the red lips on the cover of Playboy in May 1979, a
playful pink feminine collection complete with removable faux fur pompoms
inspired by the Playboy Bunny, and a black allover lace range featuring
removable black strapping and gold hardware with a bondage aesthetic.

Lucy Litwack, chief executive officer of Coco de Mer added: “It has been
an exciting adventure to collaborate with the iconic Playboy brand. We have
developed such a playful and feminine collection together which perfectly
encompasses the empowering images and silhouettes from Playboy’s golden age
with Coco de Mer’s signature erotic styles. We’ve created must-have pieces
with a flirtatious yet sophisticated and luxurious feel. This is a
collaboration to inspire and empower.”

The Playboy Collection by Coco de Mer is available to purchase from
global wholesale outlets as well as the Coco de Mer Boutique and website,
with retail prices ranging from 35 pounds for an eye mask to 120 pounds for
a babydoll.

Read more:

  • Images: courtesy of Coco de Mer by Rankin