7 Trends that are boosting vegan fashion

Vegan fashion including cruelty-free cosmetics and completely
animal-free clothes, accessories and shoes – once snickered at as a
short-lived fad at best – is now becoming fashionable, if not mainstream.
Even top luxury brands are catching on and increasingly do without fur,
angora, mohair, exotic skins and even leather, wool and silk. Innovations
in plant based sources, environmentally friendly materials and consumer
awareness are the driving forces behind the winds of change in the fashion
industry. Here are seven trends that show how.

1. While first practised mainly by a small tribe of enthusiasts,
veganism is becoming a way of living and a lifestyle choice for an ever
growing part of society. In fact, it has become
.

2. A plethora of new, reusable innovative materials like fur coats made
from hemp, bags made of bananas and shoe soles made of chewing gum serve as
alternatives to fur, leather and even synthetic fabrics. From this year’s
MaterialDistrict event held in Rotterdam, the Netherlands, here are .

3. Vegan fashion is in. But the boom is calling on more and more
critics, who accuse animal rights activists of lacking sustainability, of
all things. FashionUnited has taken a look at
.

4. Banning fur, US cities are leading the way, with and having already become fur free
while New York City is following suit: .

5. Fashion giants in leading nations like the US, UK, Germany and France
are investing most in the vegan market. FashionUnited wanted to know how
much and has put together
.

6. The year 2018 has been marked by apparel companies banning plastics,
releasing plant-based products, promoting recycled textiles and backing
startups bringing sustainable innovations to the table, to name but a few
initiatives. Here’s a recap: .

7. The first-ever Vegan Fashion Week made its grand debut in Downtown
Los Angeles on February 1. The weekend included a series of events for
designers, media and influencers, as well as the public, to attend and
learn more about the animal rights movement in the fashion industry. Here
is a look
.

If those seven trends should really become mainstream, the future of the
flora and fauna of our planet looks promising with more and more fashion
brands and retailers taking responsibility. This development is also driven
by consumers, largely Millennials and Gen Zs who question accountability
and do not shy away from introspecting into their own ethics in
fashion.

Photo: courtesy of HSI UK
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