Lenny Niemeyer- Unique by Mode City Designers of the Year

Unique by Mode City, the world leading lingerie and swimwear brand
trade show, is set to award the 2018 Designer of the Year prize to
luxury swimwear designer Lenny Niemeyer. 2018 marks the 35th year of
the summer trade show will be taking place from July 7 to 9 in
Paris.

“This award is so very important for us, because it raises the
profile of the Brazilian fashion market,” said the Brazilian designer
in a statement.

Lenny Niemeyer first began her career in fashion as a designer in
1979, creating swimwear lines for famous Brazilian brands. She went to
launch her own namesake brand in 1991 and open her first beachwear
boutique in Ipanema. Today, the brand has 19 locations throughout
Brazil and collection pieces for sale within multi brand retailers
throughout South America, Asia, Africa, Australia, the Middle East,
and the United States.

“We want to be in the top department stores as well as the most
beautiful multi brand boutiques in the most iconic Fashion Capitals of
the world,” added Niemeyer. “We also want to be known as one of the
most sophisticated beachwear brands in the world.”

photo credit: Unique by Mode City